I have personal beef – sorry – with the beef industry.I’m interested in this for a number of reasons, not least because I owned a ranch in Texas. I know and understand what it takes to raise cattle. I also like beef. I mean you can’t live in Texas and not like steak.Or can you?There is a growing trend for “alt meat.” Yes, you read that right, meat that is, well, not really meat.Alt meat isn't going to stay alt for long though.